A cautionary tale

Today I want to share a story, I’m calling it a cautionary tale of going viral.

Imagine if you will...

You have created some amazing content on your site, the title of the blog post is intriguing and really entices folks to click through and the graphics you created to share on Pinterest, Facebook, Instagram and Twitter are some of the best you’ve created.

During your regular check in with Google Analytics you see a spike in your traffic, you dig a little deeper and discover that it’s gone viral – well at least for you!  You are excited and then the worst thing happens

You got to check the PIN that’s bring the traffic and you click through to your site to see something similar to…

Read moreA cautionary tale

How to Setup the Yoast SEO Plugin

My friend, Jennifer Snyder of WomenWinningOnline.com reached out the other day and asked if I had an article about how to setup the Yoast SEO plugin and as coincidence would have it I am working on a hefty post about SEO or Search Engine Optimization in general and it was going to include a section on Yoast.  I decided that I would write up my how to for Yoast SEO  and provide a how to now, rather than wait for my SEO post to get published.

This article will cover why you want to be using Yoast SEO on your WordPress website and I will also cover the basics of getting your Yoast SEO plugin set up as well.  I’ll even touch on those pesky red, yellow, and green circles and how important they are, if at all. This article will not be covering the basics of SEO, but will focus on how to setup and use the Yoast SEO plugin effectively.

Read moreHow to Setup the Yoast SEO Plugin

A Blogger’s Guide to Understanding Google Analytics

Do you have an Understanding of Google Analytics?

Is it installed on your website?

When was the last time you looked at your Google Analytics account?

Do you shy away from looking at Google Analytics because you find all that “data” just too much??

It’s time to finally get a good understanding of Google Analytics, so you can better serve your audience.

Read moreA Blogger’s Guide to Understanding Google Analytics

Using Permalinks To Improve Your WordPress SEO

Wouldn’t it be great if you could simply add a new post to your website or blog, and the following took place … all from your web address: Potential site visitors could glean what the post was about, Google would be able to discover your posts faster, Every single item of content on your site would have a unique identifier, making things easier to manage. Well, with WordPress permalinks this can easily be done!